Local Business Marketing & SEO

Marketing & SEO for
Home Service
Businesses

Get more traffic, more leads, and more sales.

One complete growth system — built for contractors and local service businesses that are serious about scaling.

Built for

Roofers·HVAC·Plumbers·Electricians·Landscapers

General Contractors·and more

Your Competitor Is Showing Up on Google.
You're Not.

You do great work. But if customers can't find you, can't reach you after hours, or don't hear back fast enough — they call someone else. That competitor doesn't have to be better than you. They just have to show up first.

🔍

You're Invisible Online

When someone searches for your service, your competitor's name comes up. Yours doesn't. Every day that continues is a day someone else gets the call.

📞

Leads Fall Through the Cracks

Missed calls, slow follow-ups, and no system to track who's interested means revenue walking out the door every single week.

😤

You're Wearing Too Many Hats

Owner. Estimator. Marketer. Closer. There's no time left to build the systems that actually scale a business — and it's costing you.

How Much Is
One Additional Sale
A Month Worth to You?

Think about your average job value. One roofing project. One HVAC install. One landscaping contract. For most home service businesses, that's anywhere from $500 to $5,000 — sometimes much more.

Now ask yourself: how many of those jobs are you losing every month because a customer searched for your service, didn't find you, and called someone else? How many called and got voicemail — and never called back? How many visited your website, had a question, and left because nobody was there to answer it?

You'll never know the exact number. But it's not zero.

The leads are out there. Customers in your area are searching for exactly what you do — right now, today. The only question is whether they find you or your competitor.

One additional sale a month more than pays for this entire system.
Most of our clients see that in the first week.

Everything Your Business Needs to Grow —
In One System.

Built, managed, and always running. You focus on the work. Your system handles the rest.

01

Get Found

Your local search presence gets built from the ground up. Google, Alexa, Siri, ChatGPT, and even car navigation systems start pointing customers your way.

02

Capture Every Lead

Your website, AI chat, and automated follow-up work together to make sure no call, no click, and no inquiry ever falls through the cracks — day or night.

03

Close More. Get Paid Faster.

Every conversation, estimate, invoice, and payment lives in one place. Your pipeline is organized, leads are nurtured, and customers can pay with a tap.

More Traffic

Get Found by More Customers —
In More Places Than Ever Before.

Your local search presence built, optimized, and expanding automatically.

Dominate Local Search Results

When someone nearby searches for your service, your business shows up at the top. Your Google Business Profile gets fully optimized and your website gets local SEO upgrades that actually move rankings — not generic blog posts that pull visitors from three states away.

Show Up Everywhere Customers Are Searching

Today's customers search by voice, by map, by AI assistant, and through their car's navigation system. Your business gets listed across all of them — Google, Alexa, Siri, Google Home, ChatGPT, Claude, Apple Maps, and more.

★ Regularly $99/mo — Included Free

✦ Included in Your Setup Fee: Local SEO Audit & Improvement Service

Before anything goes live, we audit your entire local search presence and fix what's holding you back — citation cleanup, competitor analysis, Google Business Profile optimization, and a 30-day fast-start action plan. All done for you.

★ A $1,997 Value — Included With Setup
More Leads

Turn More Visitors Into Leads —
Without Lifting a Finger.

Your website and AI tools work around the clock to capture every opportunity.

A Website Built to Convert, Not Just Look Good

Your new mobile-first website is built with one goal: turning visitors into inquiries. Fast, clean, and designed specifically for local service businesses — it makes the right first impression and makes it easy for customers to reach you.

Never Lose a Website Visitor Again

An AI chat — trained specifically on your business — greets every visitor, answers common questions, and captures their name, phone, and email before they leave. It works like a trained employee, 24 hours a day, without the payroll.

Stop Losing Leads to Missed Calls

When you're on a job and can't answer, Missed Call Text Back automatically sends a text to keep that prospect engaged. They know you'll be in touch — and they don't move on to the next result.

Answer Every Call. Even After Hours.

Your AI Voice Agent answers calls when you can't — after hours, on weekends, during jobs. It handles common questions, collects information, and makes sure no potential customer ever hits voicemail and hangs up.

More Sales

Close More Deals. Get Paid Faster.
Run a Tighter Operation.

From first contact to final payment — your entire sales and operations process, in one place.

Every Conversation. One Inbox.

Text, email, AI chat, social media, WhatsApp, reviews, and internal team messages — all managed from a single dashboard. No more switching between five apps to figure out who said what.

Your Business in Your Pocket

Manage every conversation, lead, and customer from your smartphone. Stay on top of your business from any job site.

★ Normally $97/mo — Included Free

Know Every Customer. Miss Nothing.

Your CRM organizes every contact, every conversation history, and every opportunity in one clean dashboard. You'll always know who's a hot lead, who's a current customer, and who needs a follow-up.

Leads That Warm Themselves Up

Automated text and email sequences keep your prospects engaged through the entire sales cycle — following up, answering objections, and moving them toward a decision without you having to remember to do it.

Scheduling That Runs Itself

Your calendar stays organized across your whole team. Customers can book themselves through automated appointment requests — freeing you up to focus on the work that matters.

A Pipeline Built Around Your Process

Custom deal-tracking pipelines follow each lead through your exact sales process. A separate job management pipeline keeps active projects on track after the sale is made.

Estimates, Invoices & Contracts — Ready to Send

Create and send estimates and invoices directly from your dashboard. Save your documents and contracts so they're ready to go the moment a deal closes.

Get Paid Faster — No More Chasing Checks

Send payment links your customers tap and pay in seconds. Accepts credit and debit cards, Apple Pay, Google Pay, Cash App, Amazon Pay, Klarna, and more. Your transaction dashboard keeps payment history organized for easy accounting.

One Plan. Everything Included.
Built for Your Business.

For a limited time, new clients get 50% off the monthly subscription.

⚡ Limited Time Offer

The Growth System

Everything your business needs to get found, capture leads, and close more sales — set up, managed, and always running.

One-Time Setup Fee

$997 — includes Local SEO Audit & Improvement Service (a $1,997 value)

Monthly Subscription

$997 $497/mo 50% Off

Everything Included Every Month:

Professional website (built & managed) Local SEO (ongoing optimization) Google Business Profile management Reputation management & review automation AI Chat (trained on your business) Missed Call Text Back AI Voice Agent (after-hours answering) CRM & contact management Sales pipeline tracking Project management tools Automated lead nurturing Appointment scheduling & calendar Estimates, invoices & contracts Payment collection (Stripe, Apple Pay & more) Transaction dashboard Monthly performance report Business listing citations (reg. $99/mo — FREE) Mobile app access (reg. $97/mo — FREE)

No long-term contracts · Cancel anytime · Setup typically takes less than a week

Need More?
We've Got You Covered.

Complement your Growth System with targeted campaigns and premium upgrades.

Paid Advertising

🚀 PPC Ad Campaign Management

Organic growth is the foundation — paid ads pour fuel on the fire. We build, manage, and optimize ad campaigns across every major platform so your business gets in front of the right people at the right moment. Custom pricing based on your goals, market, and ad budget.

Platforms we manage:

  • Google Search & Display Ads — Capture high-intent buyers the moment they search for your service.
  • Google Local Service Ads — Appear above organic results with the Google Guaranteed badge.
  • Facebook & Instagram Ads — Reach homeowners in your service area with targeted visual campaigns.
  • TikTok Ads — Short-form video ads that build brand recognition and drive inbound leads.
  • X (Twitter) Ads — Targeted campaigns for brand awareness and community engagement.
  • Pinterest Ads — Ideal for home improvement and design-forward service businesses.
  • Reddit Ads — Hyper-targeted reach into local and interest-based communities.
  • Hulu & Roku Ads — Streaming TV ads that put your brand in living rooms across your market.
Book a Call to Learn More →
✦ Premium Upgrade

Premium Brand
Custom Website

$4,999 one-time · replaces standard website

Your website is your first impression with high-end clients — and for premium buyers, first impressions determine whether they call at all. This isn't a template swap. It's a fully custom-designed brand experience built to signal exclusivity, credibility, and authority the moment someone lands on your page.


What's included:

  • Custom design — built from scratch around your brand identity, not a template
  • Premium copywriting — positioned for high-value clients who buy on quality, not price
  • Luxury visual direction — photography art direction, layout, typography, and color strategy
  • Full SEO architecture — structured for search authority, not just aesthetics
  • Lead capture and conversion elements integrated throughout
  • Mobile-first, fast-loading, and built for the clients your brand deserves
  • Requires active Growth System subscription
Book a Call to Discuss →

Ideal for businesses serving high-end residential, luxury renovation, or premium commercial clients.

You're Not Hiring a Marketing Guy.
You're Hiring Someone Who's Been in Your Boots.

Chris Gallego

Chris Gallego

Founder, MarketingGuy.App

When it comes to marketing for contractors, I'm not just the guy behind the computer — I'm also the guy on site getting dirty. I started out doing the website and marketing for my friend, a fence contractor. Six months in, I jumped in full-time to learn everything about the fence business from the ground up.

I bring that same level of understanding and commitment to every client I work with. Unlike other marketing guys who just sell websites or SEO services, I know how to implement these skills for contractors in a way that actually moves the needle — because I've lived the work.

That's why I built an all-inclusive system using the exact tools I use myself. I know what works and what doesn't. When you hire me and use my system, you don't just get another marketing guy. You get someone with first-hand contracting experience who understands your business from the inside out.


Chris Gallego with Chris Voss

Chris Gallego with Chris Voss — former FBI Lead Hostage Negotiator and bestselling author of Never Split the Difference, now one of the world's top business consultants.

Recognized by Chris Voss

Someone Who
Leads With
Empathy.

Chris Voss — the FBI's former lead hostage negotiator — built his entire methodology around one principle: the best outcomes happen when you genuinely understand the person across from you. That's how I approach every client relationship. I'm not here to sell you something. I'm here to understand your business, your market, and your goals — and build a system that actually works for you.

Chris Voss · Former FBI Lead Hostage Negotiator · Author, Never Split the Difference

Here's What You're Actually Getting

Local SEO Audit & Improvement Service$1,997 value
Professional Website (built & managed)$2,500+ value
Business Listing Citations$99/mo value
AI Chat & Voice Agent$200+/mo value
Mobile App Access$97/mo value
Full CRM, Pipeline & Automation Platform$300+/mo value
Reputation Management & Review Automation$150+/mo value
Total Value$5,000+ to start
Your Setup Fee$997
Your Monthly $997$497/mo

Real Businesses. Real Results.

★★★★★

Chris has been incredible to work with on designing and managing my website. The results speak for themselves — my business has seen a 20% increase in profits thanks to the website's improved functionality and the influx of positive reviews. Chris's expertise and attention to detail have not only boosted my business but also inspired a few of my colleagues to hire him for their own websites. I'm excited to see what he'll achieve for them! I highly recommend Chris to anyone looking to enhance their online presence and drive real results. Thank you, Sir.

Jacob C.

Google Review · 5 Stars

★★★★★

Aloha Chris!! Thank you for all your help this year. You're awesome 😊

DrReeferalz T.

Google Review · 5 Stars

Good Questions.

How long does setup take?
Most clients are fully live within 5–7 business days. We handle all the setup and configuration — you just need to answer a few questions about your business so we can build it around your exact market and services.
When do I start seeing results?
Lead capture tools — AI chat, missed call text back, and the voice agent — work from day one. Local search improvements typically show movement within 30–60 days, with stronger results building over 90 days as SEO compounds.
Is there a long-term contract?
No. Month-to-month. Cancel anytime. We don't lock you in because we'd rather earn your business every month with results.
Do I need to be tech-savvy?
Not at all. Everything is built and configured for you. You get a clean dashboard and a mobile app — nothing complicated. If you can use your smartphone, you can run this system.
Is this only for contractors?
It's built for home service businesses — contractors, HVAC, plumbing, electrical, landscaping, roofing — but any local service business is a great fit. If customers in your area search for your service online, this system works for you.
What about paid ads?
Paid ad management is a separate service because it involves ad spend, platform selection, and creative strategy specific to your budget and goals. Book a call and we'll walk you through what makes sense for your market.
What if I'm already using other tools?
Your system integrates with most calendars and common tools. We'll work through the details during setup to make sure everything connects cleanly.

Ready to Stop Being the
Best-Kept Secret
in Your Market?

Your competitors are getting found. Your leads are slipping away. And every week without a system is a week of revenue you'll never get back. It takes one call to find out what's possible for your business.

Book Your Free Strategy Call

15 minutes. No pressure. Just a straight conversation about what's working in your market right now.